Written by Ned Tadic | May 23, 2024 1:41:02 PM
In June, Celebrus will head to PegaWorld iNspire in Las Vegas as a Bronze sponsor. Across the globe, Celebrus has been providing digital identity, consumer profiles, and journeys to Pega decisioning via our patented platform so that brands can unlock the true power of Pega CDH and make sure Pega is fully informed with better digital data.
Investments in decisioning platforms are critical, with recent research suggesting that 50% of consumers walk away from brands after one bad encounter. But a decisioning platform without better digital data is destined to underdeliver on its promise. You may be frustrated with fragmented digital identity and profiles, a lack of structured digital data to bring into Pega CDH, latent data availability, or simply struggling with getting your decisioning program off the ground. The solution is Celebrus.
Celebrus and Pega have proven to unlock the potential of decisioning programs for global brands. Every single frustration and shortcoming of digital identity and data will immediately disappear – and Celebrus can be deployed in weeks, not months to help brands build better encounters and relationships with their customers in a compliant manner.
“Customers that have selected Celebrus as the main digital input to Pega are seeing incredible results across the globe. This is a digital data issue - organizations who mistakenly think their digital data is good enough as is are struggling to build momentum. We look forward to showing brands why Celebrus is exactly what they need to get the most out of their Pega investment," said Bill Bruno, CEO, Celebrus.
Meet the Celebrus team at PegaWorld iNspire in Las Vegas June 9-11, 2024, booth #5.
About Celebrus
As a disruptive data technology platform, Celebrus is focused on improving the relationships between brands and consumers via better data. Celebrus redefines what digital identity verification means to power both next-level marketing and fraud prevention use cases. Deployed across 32+ countries throughout the financial services, healthcare, retail, travel, and telecommunications sectors, Celebrus automatically captures, contextualizes, and activates consumer behavioral data in real-time across all digital channels. Through the addition of behavioral biometrics and AI, Celebrus empowers brands to detect and prevent fraud before it occurs. To ensure that brands can begin to improve those relationships quickly, Celebrus Cloud activates the Celebrus platform efficiently for brands in a single-tenant, private cloud capacity.
About Pega
Pega provides a powerful platform that empowers the world’s leading organizations to unlock business-transforming outcomes with real-time optimization. Clients use our enterprise AI decisioning and workflow automation to solve their most pressing business challenges – from personalizing engagement to automating service to streamlining operations. Since 1983, we’ve built our scalable and flexible architecture to help enterprises meet today’s customer demands while continuously transforming for tomorrow. For more information on how Pega empowers its clients to Build for Change®, visit www.pega.com.