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Company Mentions

Celebrus Heads to Fraud Leaders’ Summit this July

AI Tech Park, June 24, 2024

Serpil Hall will speak at the conference in London this July.

Creating A Marketing Analytics Strategy? 17 Challenges To Overcome

Forbes, June 20, 2024

"With today’s identity and cookie challenges, many vendors are preying on the confusion to make it sound as if there isn’t a way to solve the data gaps," says Celebrus CEO, Bill Bruno, in Forbes.

Merkle and Celebrus combine to help brands walk the tightrope of customer engagement

Enterprise Times, May 3, 2024

Merkle, part of dentsu and Celebrus, have combined forces to launch CXM Signals.

Merkle and Celebrus launch CXM Signals

MarTech Cube, May 3, 2024

Merkle and Celebrus have announced CXM Signals. CXM Signals is an innovative new solution that will enable businesses to harvest first-party data for improved customer experiences to drive efficiencies.

Celebrus celebrate expanded presence in India and the UK

Enterprise Times, April 29, 2024

Celebrus has recently announced two significant changes for its physical offices in the UK and India, as reported by Enterprise Times.

European Retailer Cuts Checkout Drop-off by 48% with Live Exit Intent Prediction

Martech View, March 29, 2024

MarTech View explores how World Wide Lighting reduced checkout abandonment by 48% using real-time exit intent prediction powered by Celebrus and OnMarc.

15 Tips Marketers Can Learn From Taylor Swift And Other Top Musicians

Forbes, March 14, 2024

Tiffany Staples offers commentary to Forbes on tips that marketers can emulate from successful music artists.

18 Seemingly Harmless Habits That Can Negatively Impact Your Business Success

Newsweek, February 9, 2024

Ant Phillips offers commentary on business success in Newsweek.

Google to Disable Cookies for 1 Percent of Chrome Users

Destination CRM, January 5, 2024

Bill Bruno offers commentary to Destination CRM on the latest news that Google has begun to disable cookies for some Chrome users.

17 Reasons Communications Should Always Have A Seat At The Exec Table

Forbes, January 5, 2024

Tiffany Staples explains to Forbes that having a communications professional at the executive level aids to the company's public persona.

19 Insights These Communications Professionals Wish They Had Known Earlier

Forbes, December 20, 2023

Tiffany Staples says to embrace failure as part of the learning process when asked about insights she wish she had known earlier in her career in Forbes.

17 Strategies To Motivate Employees During Times Of Turbulent Change

Forbes, December 11, 2023

Tiffany Staples offers tips on how to motivate employees during times of change in Forbes.

‘Harmless’ fraud soars in UK amid cost of living crisis

The Guardian, November 19, 2023

Serpil Hall explains how an increase in first-party fraud is a result of the combination of “desperation and perceived ease."

14 Ways To Boost Employee Morale And Engagement With Social Media

Forbes, November 14, 2023

Tiffany Staples offers tips for promoting a culture of transparency in Forbes.

10 Ways to Effectively Leverage AI for Customer Acquisition

Newsweek, October 19, 2023

Ant Phillips explains that AI can short circuit the time, effort and cost it takes to build machine learning models that personalize customer experiences.

Security news from the week beginning 9th October 2023

Enterprise Times, October 16, 2023

Details on the launch of Celebrus Digital Analytics.

Celebrus Launches Digital Analytics

Destination CRM, October 12, 2023

Details on the launch of Celebrus Digital Analytics.

20 Mistakes To Avoid When Developing Machine Learning Models

Forbes, August 8, 2023

Bill Bruno shares with Forbes that better, more complete data is the only path to better-performing models.

Celebrus powers up first-party data platform with AI

Enterprise Times, July 26, 2023

Enterprise Times discusses new AI and ML updates from Celebrus.

20 Comms Pros Share Key Networking Tips For New PR Professionals

Forbes, July 17, 2023

Celebrus VP of Marketing Tiffany Staples offers networking tips in Forbes.

18 Tips To Help First-Time Webinar Hosts Get Up To Speed Quickly

Forbes, June 8, 2023

Celebrus VP of Marketing Tiffany Staples offers tips for webinar prep for Forbes Communications Council.

15 Cybersecurity Protocols E-Commerce Companies Need To Follow

Forbes, March 15, 2023

15 members of Forbes Technology Council offer their recommendations to protect both their customers and their own reputations.

Secrets of an outstanding DTC customer experience

360 Magazine, March 8, 2023

Celebrus CEO Bill Bruno is interviewed about the data strategy DTCs need to be successful and please customers.

Tiffany Staples interviewed on Omni Talk live at eTail

Omni Talk, March 1, 2023

Celebrus VP of Marketing Tiffany Staples is interviewed by influencer Anne Mezzinga about data in marketing. Tiffany discusses how good data can change what you can do as a marketer and includes some best practices for data use in retail.

Mark Krebs interviewed on Omni Talk live at eTail

Omni Talk, Feb. 28, 2023

Celebrus Global VP of Sales Mark Krebs is interviewed by influencer Anne Mezzinga about identity and live-time. Mark tells us about the data challenges he hears from clients.

Striking the Balance between personalization and privacy

Amazing Business Radio, Feb. 21, 2023

Shep Hyken interviews Bill Bruno, CEO of D4t4 Solutions, a company that helps brands provide the most value for their customers using their data. He talks about responsibly utilizing customer data to provide a personalized customer experience without compromising trust.

Spotlight Series | Real-Time Identity Resolution With Celebrus CEO Bill Bruno

OmniTalk, Feb. 7, 2023

Chris Walton and Anne Mezzenga interview CEO Bill Bruno about real-time identity resolution, how it is applied to retail and what it can do for brands to improve their bottom line, marketing capabilities and customer experience.

Celebrus Can Help Retailers Offer Personalization Without Needing Cookies

Retail TouchPoints, Dec. 22, 2022

Celebrus has released Celebrus CX Vault, a platform designed to deliver relevant messages to shoppers while keeping their information private. Celebrus CX Vault utilizes no-party data, an information technique that does not use tracking, sharing or cookies of any kind.

How To Effectively Leverage Data To Take Your Company To The Next Level

Authority Magazine, Dec. 20, 2022

Fraud has evolved rapidly over the past ten years as fraudsters have become more sophisticated and prolific. Historically, data and analytics have been too late, supporting the investigation of fraud after it’s happened, but organizations need to prevent it.

Offer Up Scams

Reader’s Digest, Oct. 4, 2022

Serpil Hall, Head of Financial Crime and Fraud Prevention at D4t4 Solutions shares her expert knowledge on the latest round of scams on an app called Offer Up, so you can avoid falling victim.

Marketing Re-Imagined

Authority Magazine, Sept. 30, 2022

D4t4 Solutions Vice President of Marketing Tiffany Staples is interviewed on how we can reimagine the marketing industry to make it more authentic, and sustainable and promote more satisfaction.

'No-Party' Data Architectures Promise More Control, Better Security

Dark Reading, Aug. 26, 2022

Consumers gain control of their data while companies build better relationships with their customers… D4t4 Solutions CTO Ant Phillips explains how his team’s innovation is a game changer.

An Interview With Bill Bruno, Chief Executive Officer At D4t4 Solutions

Tech Company News, Aug. 26, 2022

D4t4 Solutions CEO Bill Bruno discusses a recent announcement and what’s coming up in the next six months.

5 Ways to Create a WOW Customer Experience - Ant Phillips

Authority Magazine, Aug. 1, 2022

D4t4 Solutions CTO Ant Phillips explains how customers can have a positive CX and privacy.

Thought Leaders in Cyber Security: Bill Bruno, CEO of D4t4 (Part 1)

One by One Million, July 26, 2022

D4t4 Solutions CEO Bill Bruno is interviewed about cyber fraud problems, solutions, open problems, and entrepreneurial opportunities.

Celebrus Confirms Cross-Domain Continuance Feature in Latest Update

Fintech Times, July 24, 2022

Celebrus, the UK provider of customer and fraud solutions, has updated its technology suite with cross-domain continuance, allowing businesses to consolidate information across several owned domains using first-party cookies. 

16 Features Tech Experts Love To See On Business Websites

Forbes, July 15, 2022

D4t4 Solutions CEO Bill Bruno explains the benefit of his favorite tech feature.

As big tech makes cloud computing headlines, NC TECH group asks: ‘What’s next?’

WRAL/TechWire, May 11, 2022

D4t4 Solutions CEO Bill Bruno shared his perspective that, while cloud adoption has varied across industries, adoption promises big benefits. 

Bill Bruno of D4t4 Solutions on the Future of the Internet of Things (IoT), and How it May Improve our Health & our Lives

Authority Magazine, April 27, 2022

D4t4 Solutions CEO Bill Bruno says access to data in a more connected manner leaves less up to interpretation, eliminating siloed data and painting a picture that can be used to create more successful healthcare diagnoses and outcomes.

The Future of Money and Banking

Authority Magazine, March 20, 2022

Agility when dealing with projects and things — plans can change overnight, just like the Pandemic seemingly engaged a new way of handling things practically overnight. Have a plan B for things as much as you can!

Security lessons from 2021 holiday shopping fraud schemes

CSO Online, Dec. 21, 2021

D4t4 Solutions Head of Financial Crime and Fraud Prevention Serpil Hall talks about how the “bait-and-switch” scheme fooled shoppers in 2021.